Nickelback Unfazed By Public Hate

Despite a firestorm of public vitriol against them, the rock band doesn't seem to have hurt feelings and are instead focusing on marketing their new album, Here and Now Nickelback Unfazed By Public Hate

Nickelback has been under serious heat lately. The band was named the number one musical turn-off in a musical poll and was the target of a petition seeking to remove them from a Detroit Lions halftime performance.

Still, with 50 million albums sold and four albums in the Billboard, the group seems unfazed by the harsh treatment they're receiving from the public.

"We get that all the time. We've never really been a critics' darling or anything like that," said lead singer Chad Kroeger in a interview. "The people speak. We sell a lot of records and fill a lot of arenas, and we don't hear many complaints."

Instead, the group is focusing on the success of their newest album, a rock/pop compilation of songs entitled Here and Now.

"We thought, 'Why not do it all at one time -- a song to please the rock fans and a pop song for that side -- and get the train rolling, make two videos and two campaigns and build it up," said manager Bryan Coleman to Billboard. "It's maybe the only band out there that can really do that, successfully, on a major scale."

The band is busy doing media promo to market the album. They’ve performed on Jimmy Kimmel, will perform on a WWE special and will also perform for a Canadian football halftime performance.

"We're approaching this album campaign like we would any other," said Roadrunner president Jonas Nachsin. "We're highly motivated to promote and market this new album to the best of our abilities...The future is untold. We can only remain hopeful that it involves us in some capacity."

Written on Nov 30 2011 by Altamese Osborne (Google+ profile), writer at KOvideo. Tags: nickelback


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