OK Go Here It Goes Again Video

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OK Go - Here It Goes Again

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OK Go - Here It Goes Again Music Video

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5.0 / 5 Stars with 10 Votes and 3140 Hits

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OK Go - Here It Goes Again Song Review

American band OK Go are a burrow of clever bunnies. Capitalising on the popularity of free-to-view internet sites such as You Tube and the success of low-budget music videos, in the autumn of 2005 they released online the video to their debut single A Million Ways, off their second album. It cost $10 to make, was an original choreographed dance routine and became an internet sensation.

Here It Goes Again, single number two from the same album, follows suit. But how do you better a cheer-leader-esque dance routine with four grown men? That`s easy - put them on treadmills! And it`s hypnotically smooth. (Just ask the audience at the VMAs.)

The song itself is as classy and cool as the video. A sort of flamboyant nerd/geek rock, similar to Weezer, it`s so catchy you`ll be singing along after just one listen (and forwarding the video link onto everyone in your email contacts list). Two exceptionally large thumbs up.

- Emma Booth