Are Justin Bieber’s Twitter Followers Fake?
Social media presence is a given for any artist, these days, and while spam accounts are supposedly harder to set up, especially compared to the days of Myspace, they’re still around. And, according to a recent report, major artists with high numbers of Twitter followers may have a significant number of spam accounts following them.
Revealed through the BBC, Socialbankers claims that more than half of Justin Bieber’s 37 million Twitter followers are spam accounts. Why is this significant? If you can’t recall, while Lady Gaga dominated social media in 2011 and ’12, even getting a top placement on Forbes’ Celebrity 100 list because of it, the Biebs finally surpassed her in January of 2013.
So, just how many spammers follow the “Boyfriend” singer, and what qualifications did Socialbankers use to determine these accounts? Their assessment involved looking at genuine tweets – and posts that use classic spam words like “diet,” “work from home,” and “make money.” While Bieber now appears to have 37 million total followers, the number of authentic accounts is more like 17.8 million.
In fact, Lady Gaga has a higher number of authentic fans. Out of her 36 million total followers, 19 million are true fans.
Gaga’s social media presence was so prominent last year that she was added to the Guinness Book of World Records for the largest number of Twitter followers.
Be the first to comment and win valuable reputation points!